Secret of the Swiss Watchmakers: why the Swiss watch industry resisted change?

Michael Tushman another Harvard faculty and part of the MIT innovation discourse talks to MBAs about the motives of the Swiss watch industry at the time of disruptive innovation. I thought it just ties in well with the last post. He gives a short explanation of why the swiss watchmaker industry resisted change when new disruptive technology arrived with lower prices and better performance.

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June 17, 2013 · 12:56 pm

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